Advertising and Sales Promotion
COURSE SYLLABUS. 2016. Unit 2: Advertising in the 21st Century. Have you ever looked at the ads in an old newspaper? These ads were once small black-and-white columns in newspapers that did...
Sakai Course Site Course information, including this syllabus, and other resources are available via 14 Advertising TH Nov. 16 PR. • Case Study 3-G, pp. 76-68 • Huffington Post Article on Dove Beauty.